The flowers are in small clusters on slender flower spikes at the stem tips. Each flower cluster has a red bract at its base. Perennial shrub, usually up to 2 m tall, but can reach 3 m in height. Dark green foliage, large and elliptic, oppositely arranged along stems. Leaves have prominent yellow or cream-colored veins. Bright yellow flowers, in spikes, tubular, 5 cm long, surrounded by red or orange bracts. Place in an area which can receive filtered sunlight, as the plant does not tolerate direct full sun. If grown indoors, mist twice daily as it prefers moist conditions. Prune back after flowering to maintain foliage density. Propagate by cuttings. Showy flowers and foliage make it an impressive ornamental plant, indoors and outdoors. Grown as borders or hedges in the well-drained moist soil.